Thursday, October 31, 2013

Nespresso CitiZ C110 Espresso Maker, Red



Try it and buy it!
I wanted to purchase this machine a while ago, but couldn't find coffee capsules that I liked. That's changed.

I took a second look at Nespresso when the Pixie came out, but after using the Pixie in the store on multiple occasions, I wouldn't purchase it. (Please see my Pixie review). I instead purchased the Citiz.

It's a great machine, producing consistent quality coffee from cup to cup with a lovely crema at the top. When you test the coffees, read the descriptions, and look for the intensity numbers (which can be found in the descriptions and on the sleeve which contains the capsules). If you can get the brochure with a wheel on the back page, it gives you acidity and bitterness ratings for each blend. I found that I do not like the "citrus" and "flowery" blends, but prefer the more intense blends which are still not bitter.

A couple of tips:

if you want more of an Americano, brew as directed for the different varieties, then eject...

Beautiful
The CitiZ Nespresso machine is a beautiful, simple, small, and well designed espresso maker.

This machine does exactly one thing, and does it extremely well; it makes the best darn espresso. There are two buttons one for espresso the other for lungo. Essentially they are two different timers; lungo runs the pump for a longer time. These buttons are easily programmed to longer or shorter delivery times.

In use, there is nothing easier. Lift the black handle on the top of the machine. Drop a Nespresso capsule into the slot. Close the lever down. Press the button for the size of drink. When finished, lift the lever and the used capsule drops in a clear plastic reservoir (seen just behind the cup of espresso in the product picture).

From cold machine to a cup of espresso is roughly 1.5 minutes. Warm up time is around a minute, and brew time for the cup is about 30 seconds. Couldn't be faster, couldn't be easier.

On to the quality. You will never...

"For people who have a doorman.".
COFFEE. It's fine. My standard is Peets -- a much darker roast than Starbucks. Nespresso is not quite as strong, but ristretto shots of their darkest blend come close to the Italian, not French, flavor I like. On a good day, I could do better grinding beans with a $300 Italian grinder and pulling shots through a $700 Italian espresso machine, but the average was no better.

CONVENIENCE. Nespresso wins running away. That's because this is not the greenest purchase you will ever make. The capsules are hard to recycle unless your rinse them, which defeats the major benefit, which is convenient quality coffee.

COST. It's a rip off. Nespresso is building and aggressively defending a razors and razor-blade franchise (or a printer and cartridge franchise). As the Times quoted a marketing executive at goo.gl/nHesc "The idea was to keep it to the level of people who have a doorman.". See goo.gl/rhors for an explanation of the Nespresso marketing model. Nespresso has sold...

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